Darren Singer SVP of pharmacy health and wellness at Safeway

Darren Singer, SVP of pharmacy, health and wellness at Safeway.

Safeway makes pharmacy the center of health and wellness

Safeway is taking a total-store approach to becoming a health and wellness destination for its customers, with pharmacy at the center, said Darren Singer, SVP of pharmacy, health and wellness at the Pleasanton, Calif.-based company.

Toward that end, the chain is redesigning its pharmacies with lower counters, no glass partitions between the pharmacist and customers, and a door on the front of the pharmacy so pharmacists can easily get out to counsel patients in the OTC area of the

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