ACME'S BABY DESTINATION LAUNCHED FOR IMPULSE SALES

MALVERN, Pa. -- As part of its renewed emphasis on nonfood, Acme Markets here, a division of Boise, Idaho-based Albertson's, hopes to stimulate traffic through its new Baby Care destination, Marc Ehle, director of general merchandise sales, told SN.Acme launched the first Baby Care department in a 850-sq.-ft. section with 1,200 general merchandise and health and beauty care items at its 65,000-sq.-ft.

MALVERN, Pa. -- As part of its renewed emphasis on nonfood, Acme Markets here, a division of Boise, Idaho-based Albertson's, hopes to stimulate traffic through its new Baby Care destination, Marc Ehle, director of general merchandise sales, told SN.

Acme launched the first Baby Care department in a 850-sq.-ft. section with 1,200 general merchandise and health and beauty care items at its 65,000-sq.-ft. Voorhees, N.J, store in September.

The nonfood items are grouped in a large

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