ADVERTISING WATCH

WINTERGREEN WILL SPRINGThe Original Celebrated Curiously Strong Peppermint Altoids are going to have some company in the curious mint category from now on. After 200 years of peppermint, Callard & Bowser-Suchard Inc. here is rolling out its new wintergreen-flavored Altoids. The advertising campaign will include wintergreen-specific ads in the company's first national print campaign. Slogans keep to

WINTERGREEN WILL SPRING

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