ALBERTSONS TO SPONSOR 2003 BEEF COOK-OFF

BOISE, Idaho -- Albertsons has rounded up a number of successful promotional ideas as it returns as primary sponsor for the 2003 National Beef Cook-Off, celebrating its 25th anniversary this year.The event is held every two years and is organized by the National Cattlemen's Beef Association and the American National CattleWomen.As the principal retail conduit for the contest, Albertsons is planning

BOISE, Idaho -- Albertsons has rounded up a number of successful promotional ideas as it returns as primary sponsor for the 2003 National Beef Cook-Off, celebrating its 25th anniversary this year.

The event is held every two years and is organized by the National Cattlemen's Beef Association and the American National CattleWomen.

As the principal retail conduit for the contest, Albertsons is planning to distribute contest entries, hand out winning beef recipes, conduct in-stor

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