ALTERNATIVE ACCESS: CLUB STORES

"Cheaper by the Dozen" is not only the title of a recent Hollywood remake, it is also the mantra of shoppers who stock their pantries with products purchased at warehouse clubs.Targeting middle-income to affluent consumers and small-business owners, Costco Wholesale Corp., Sam's Club and BJ's Wholesale all generate about 60% to 70% of their sales volumes from consumables.A recent report by Willard

"Cheaper by the Dozen" is not only the title of a recent Hollywood remake, it is also the mantra of shoppers who stock their pantries with products purchased at warehouse clubs.

Targeting middle-income to affluent consumers and small-business owners, Costco Wholesale Corp., Sam's Club and BJ's Wholesale all generate about 60% to 70% of their sales volumes from consumables.

A recent report by Willard Bishop Consulting, Barrington, Ill., estimated that wholesale clubs captured a

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