Amazon Eyes Ethnic Foods

SEATTLE Amazon.com here seeks to broaden its new online grocery initiative with ethnic dry groceries, SN has learned. The company is exploring various types of ethnic foods, including Hispanic, Asian, kosher and halal, said Melodie Sorelle, Amazon.com's consumables buyer. We're trying to have an offering that appeals to various ethnic groups, Sorelle told SN at the Kosherfest food show, held in New

SEATTLE — Amazon.com here seeks to broaden its new online grocery initiative with ethnic dry groceries, SN has learned.

The company is exploring various types of ethnic foods, including Hispanic, Asian, kosher and halal, said Melodie Sorelle, Amazon.com's consumables buyer.

“We're trying to have an offering that appeals to various ethnic groups,” Sorelle told SN at the Kosherfest food show, held in New York last week. Kosherfest was co-located with the Expo Comida Latin

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