A&P BURNISHES IMAGE WITH KIDS' ART EXPO

ATLANTA -- A&P's Southeast group put the spotlight on its baby products by bumping up its participation in annual toddler fare here.The division, a unit of the Montvale, N.J.-based chain, has been a sponsor of the Baby & Kid Expo for three years and has organized a children's arts festival for the past two years. However, this year's arts festival -- and A&P's overall effort -- were much more elaborate

ATLANTA -- A&P's Southeast group put the spotlight on its baby products by bumping up its participation in annual toddler fare here.

The division, a unit of the Montvale, N.J.-based chain, has been a sponsor of the Baby & Kid Expo for three years and has organized a children's arts festival for the past two years. However, this year's arts festival -- and A&P's overall effort -- were much more elaborate than in the past, said Bruce Piefke, president of Atlanta-based Specia

Register to view the full article

test - Advanced Registered User

Already a member? .