A&P EXPANDS, INTENSIFIES MERCHANDISING OF NONFOOD LINES

MONTVALE, N.J. -- A&P here is moving ahead with an expanded merchandising thrust and more striking product presentations in targeted nonfood categories.The effort taps into the potential for higher-impulse general merchandise and health and beauty care sales, explained an executive in the chain's Philadelphia Super Fresh Markets division, who asked to remain unidentified."We're enhancing nonfood for

MONTVALE, N.J. -- A&P here is moving ahead with an expanded merchandising thrust and more striking product presentations in targeted nonfood categories.

The effort taps into the potential for higher-impulse general merchandise and health and beauty care sales, explained an executive in the chain's Philadelphia Super Fresh Markets division, who asked to remain unidentified.

"We're enhancing nonfood for improved one-stop shopping, the same reason retailers like Kmart are mov

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