A&P'S FOOD BASICS: AN URBAN ALTERNATIVE

NORTH BERGEN, N.J. -- In one corner of an A&P store here that recently was converted to a Food & Drug Basics, the in-store butcher and deli area has been replaced by a massive display of thousands of one-pound cans of Goya-brand beans stacked almost to the ceiling and priced to move at three for $1.That illustrates the theory behind Montvale, N.J.-based A&P's no-frills Food Basics format: eliminate

NORTH BERGEN, N.J. -- In one corner of an A&P store here that recently was converted to a Food & Drug Basics, the in-store butcher and deli area has been replaced by a massive display of thousands of one-pound cans of Goya-brand beans stacked almost to the ceiling and priced to move at three for $1.

That illustrates the theory behind Montvale, N.J.-based A&P's no-frills Food Basics format: eliminate the higher-cost departments and instead stock the stores with name-brand a

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