AX DATA INTEGRATION

Supermarket pharmacy hosts an untapped data repository that could serve as a solid foundation for lucrative, customer-focused merchandising initiatives, especially when it comes to whole-health programs.Today, nearly all pharmacy data is measured along drug industry benchmarks, including the number of and profitability for cash scripts vs. third-party transactions. But, an analysis of prescription

Supermarket pharmacy hosts an untapped data repository that could serve as a solid foundation for lucrative, customer-focused merchandising initiatives, especially when it comes to whole-health programs.

Today, nearly all pharmacy data is measured along drug industry benchmarks, including the number of and profitability for cash scripts vs. third-party transactions. But, an analysis of prescription information, beyond counting and processing, has the potential to transform storewide m

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