BATTLE READY

SCHENECTADY, N.Y. -- Price Chopper Supermarkets here expects to be a survivor.Despite the consolidation whirling around it in the Northeast, Price Chopper believes its quality approach to retailing will enable it to compete alongside all comers, domestic or foreign, regardless of size."The mantra around here is, bigger is not better -- better is better," Neil Golub, the chain's president and new chief

SCHENECTADY, N.Y. -- Price Chopper Supermarkets here expects to be a survivor.

Despite the consolidation whirling around it in the Northeast, Price Chopper believes its quality approach to retailing will enable it to compete alongside all comers, domestic or foreign, regardless of size.

"The mantra around here is, bigger is not better -- better is better," Neil Golub, the chain's president and new chief executive officer, told SN. "Our goal is to get better in each indivi

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