BEYOND THE GARDEN VARIETY

As a category, packaged salads represent one of the biggest success stories the produce department has seen. But are consumers ready to go beyond the traditional iceberg lettuce, cabbage and carrot mixes to spend more green for specialty greens?SN interviewed retail produce executives about the current demand for products ranging from organic or exotic salad mixes to salad kits containing dressings,

As a category, packaged salads represent one of the biggest success stories the produce department has seen. But are consumers ready to go beyond the traditional iceberg lettuce, cabbage and carrot mixes to spend more green for specialty greens?

SN interviewed retail produce executives about the current demand for products ranging from organic or exotic salad mixes to salad kits containing dressings, croutons and other accoutrements.

Many produce experts agreed that while the

Register to view the full article