BOOGAARTS 'HOG WILD' EVENT FATTENS FRESH PORK VOLUME

CONCORDIA, Kan. -- Boogaarts Food Stores here boosted fresh pork sales some 25% during a one-week promotion last month that encouraged shoppers to go "pork crazy."About 80% of the stores' fresh pork items were included in the "Go Hog Wild Sale," which was announced in newspaper ads and via banners strung across the front of the stores and above the meat cases, according to Don Parker, director of

CONCORDIA, Kan. -- Boogaarts Food Stores here boosted fresh pork sales some 25% during a one-week promotion last month that encouraged shoppers to go "pork crazy."

About 80% of the stores' fresh pork items were included in the "Go Hog Wild Sale," which was announced in newspaper ads and via banners strung across the front of the stores and above the meat cases, according to Don Parker, director of meat operations for the 22-unit chain.

The lead feature item was a boneless Wils

Register to view the full article

Already a member? .

TAGS: Center Store