BOSTON CHICKEN IS TAKING A LIMITED RUN WITH CASSEROLES

GOLDEN, Colo. -- Boston Chicken here has finally entered the arena of limited-run marketing tactics, with the addition of casseroles to its Boston Market menu for the winter months only.The casseroles are on the market only during the first quarter of 1998. Following that, Boston Chicken plans to launch other, different products in each remaining quarter of this year, said company officials.Offering

GOLDEN, Colo. -- Boston Chicken here has finally entered the arena of limited-run marketing tactics, with the addition of casseroles to its Boston Market menu for the winter months only.

The casseroles are on the market only during the first quarter of 1998. Following that, Boston Chicken plans to launch other, different products in each remaining quarter of this year, said company officials.

Offering limited-time-only menu items is a popular tactic among leading fast-food ope

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