BIRMINGHAM, Ala. -- Bruno's here billed prepared frozen food as a convenient meal option in a recent full-page ad that tied-in frozen dinners, entrees, breakfasts, side dishes and desserts.
Done in conjunction with Campbell Sales, Camden, N.J., the ad appeared in several of the chain's markets, a source said. One spot published in an Atlanta newspaper read, "Breakfast-Lunch-Dinner. Come To Bruno's For Super Discounts On The 'Real' Fast Food!" Items were offered at reduced costs, many