BUILDING THE FRANCHISE

MEMPHIS, Tenn. -- The Pig is continuing to make a comeback drive. Piggly Wiggly Co. here, the venerable retail organization that's been franchising stores for 81 years, anticipates providing its independent members with more corporate support in the form of advertising, buying power and systems support in the next couple of years, Larry Wright, the organization's new president, said in an interview

MEMPHIS, Tenn. -- The Pig is continuing to make a comeback drive. Piggly Wiggly Co. here, the venerable retail organization that's been franchising stores for 81 years, anticipates providing its independent members with more corporate support in the form of advertising, buying power and systems support in the next couple of years, Larry Wright, the organization's new president, said in an interview with SN. Piggly Wiggly launched its comeback in 1994 when it introduced Agenda 2000, a store up

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