BUYING DIRECTLY FROM THE STUDIOS POSES THE PROBLEMS -- AND REWARDS -- OF DISCOUNTS, RELATIONSHIPS AND SERVICES

Retailers see pros and cons in buying videos directly from the studios. While it will take out costs and build relationships with the studios, it cuts out the video distributors and the many valuable services they provide, said participants in SN's video roundtable. "If you start pulling business away from the distributors, you'll lose a lot of edge you have with them," said Rick Ang, buyer at Video

Retailers see pros and cons in buying videos directly from the studios. While it will take out costs and build relationships with the studios, it cuts out the video distributors and the many valuable services they provide, said participants in SN's video roundtable. "If you start pulling business away from the distributors, you'll lose a lot of edge you have with them," said Rick Ang, buyer at Video Mart, Sacramento, Calif., which racks video departments in 17 Bel Air supermarkets in the Sacr

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