CALENDAR OF EVENTS

FEBRUARYTRADE MARKETING "Category Management," Fairmont Hotel, Dallas. Contact: Grocery Manufacturers of America (202) 337-9400.15-17 PROMOTIONS "How to Plan and Select the Optimum Promotion Plan," Tarrytown House, Tarrytown, N.Y. Contact: Ennis Associates (914)273-8484.15-17 TRADE MARKETING "Strategies for Customer Retention," Park Lane's Parc Fifty Five Hotel, San Francisco. Contact: Marketing Advisory

FEBRUARY

TRADE MARKETING "Category Management," Fairmont Hotel, Dallas. Contact: Grocery Manufacturers of America (202) 337-9400.

15-17 PROMOTIONS "How to Plan and Select the Optimum Promotion Plan," Tarrytown House, Tarrytown, N.Y. Contact: Ennis Associates (914)273-8484.

15-17 TRADE MARKETING "Strategies for Customer Retention," Park Lane's Parc Fifty Five Hotel, San Francisco. Contact: Marketing Advisory Council (800) 882-8684.

16 IN-STORE "P.O.P. Trend

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