CALIFORNIA SUES BLOCKBUSTER ON TIE-IN REBATE ADVERTISING

SAN FRANCISCO -- In a move that may cause studios to rethink rebate promotions with packaged goods companies, the attorney general of California is suing Blockbuster Entertainment, Fort Lauderdale, Fla., for deceptive advertising.The attorney general's office had received complaints that Blockbuster had failed to disclose to consumers that they had to buy additional products to qualify for the $5

SAN FRANCISCO -- In a move that may cause studios to rethink rebate promotions with packaged goods companies, the attorney general of California is suing Blockbuster Entertainment, Fort Lauderdale, Fla., for deceptive advertising.

The attorney general's office had received complaints that Blockbuster had failed to disclose to consumers that they had to buy additional products to qualify for the $5 mail-in rebate on "Beauty and the Beast" and 24 other Disney titles, said Chris Ames, su

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