CANNED PRODUCTS

Low-sodium and light items are helping the canned produce category fare better in competition against fresh and frozen counterparts.The key may be that some consumers are getting smarter about the nutritional qualities of products such as canned vegetables with lower sodium and canned fruits packed in lighter syrup or fruit juice, said supermarket buyers and category managers.Retailers said this niche

Low-sodium and light items are helping the canned produce category fare better in competition against fresh and frozen counterparts.

The key may be that some consumers are getting smarter about the nutritional qualities of products such as canned vegetables with lower sodium and canned fruits packed in lighter syrup or fruit juice, said supermarket buyers and category managers.

Retailers said this niche is slowly and steadily gaining favor with consumers. It is one way that mo

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TAGS: Kroger