CAPTURING MOVIE EXCITEMENT

TAHLEQUAH, Okla. -- Video still has its sizzle in Reasor's, a 12-store chain based here."We try to portray the excitement of the whole industry," said Paul Richardville, Reasor's director of video, who prefers the broader term "entertainment" for his sphere of operations.To help achieve this, the chain works with a design team from Associated Wholesale Grocers of Kansas City, Kan., to develop striking

TAHLEQUAH, Okla. -- Video still has its sizzle in Reasor's, a 12-store chain based here.

"We try to portray the excitement of the whole industry," said Paul Richardville, Reasor's director of video, who prefers the broader term "entertainment" for his sphere of operations.

To help achieve this, the chain works with a design team from Associated Wholesale Grocers of Kansas City, Kan., to develop striking and spacious display arenas. "We all look at every aspect together,"

Register to view the full article