CARD PROGRAM BUILT SALES: INGLES

ASHEVILLE, N.C. -- Ingles Markets here said last week it increased its first-quarter sales largely as a result of a new rewards card program it introduced at the beginning of the quarter, which ended Dec. 27.During a conference call with industry analysts to discuss the quarter's results, Brenda Tudor, Ingles' chief financial officer, said, "Obviously, the card was well received by our customers.

ASHEVILLE, N.C. -- Ingles Markets here said last week it increased its first-quarter sales largely as a result of a new rewards card program it introduced at the beginning of the quarter, which ended Dec. 27.

Register to view the full article

TAGS: Walmart