CATEGORY MANAGEMENT GETS TEETH AT WINN-DIXIE

JACKSONVILLE, Fla. -- Winn-Dixie Stores here plans to initiate a category management program in its oral care departments in all 12 divisions, according to an anonymous industry source, who is working closely with the chain.Winn-Dixie has undertaken a year-long category management assessment of its health and beauty care categories, the source said. The program began about three months ago with the

JACKSONVILLE, Fla. -- Winn-Dixie Stores here plans to initiate a category management program in its oral care departments in all 12 divisions, according to an anonymous industry source, who is working closely with the chain.

Winn-Dixie has undertaken a year-long category management assessment of its health and beauty care categories, the source said. The program began about three months ago with the shampoo and conditioner category. Cosmetics is now under way, and oral care should beg

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