NEW YORK -- CBS/Fox Video is joining with BBC Lionheart and Hollywood Online for the industry's first multimedia promotion, said Mindy Pickard, vice president of marketing for CBS/Fox Video.
The promotion will tout the release of six new titles of the "Dr. Who" science fiction series, which has been running on television for 31 years, she said. It will start in mid-May.
"This is our way of forging ahead and dipping our toe into the area of new technologies. Both CBS/Fox and BB