CHANGING CULTURES

The refrigerated yogurt category is being transformed by the nation's focus on low-fat eating.The pattern is simple: low-fat and nonfat is in, while "fattier" whole milk yogurts are fading out.Retailers and other dairy industry executives told SN that nonfat yogurts, particularly sugar-free varieties, are experiencing tremendous growth."Nonfat and sugar-free yogurts are the fastest growing segment

The refrigerated yogurt category is being transformed by the nation's focus on low-fat eating.

The pattern is simple: low-fat and nonfat is in, while "fattier" whole milk yogurts are fading out.

Retailers and other dairy industry executives told SN that nonfat yogurts, particularly sugar-free varieties, are experiencing tremendous growth.

"Nonfat and sugar-free yogurts are the fastest growing segment of the yogurt category," said Denise Biencourt, dairy buyer at

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