It's been four years since the business-to-business exchanges, at the height of the Internet bubble, burst upon the scene. So where are they today, and what uses are retailers making of them?
As with other Web-related activities, such as online grocery sales, B2B exchanges followed an initial burst of enthusiasm in the industry with a leveling off of expectations. Now, they seem to be gradually finding their particular niches.
In food retailing, the three largest exchanges are