CHEAP THRILLS

Dollar stores and some limited assortment stores are successfully capturing a certain amount of packaged goods business from supermarkets by using a combination of low prices and a "treasure hunt" approach of in-and-out merchandise to keep customers intrigued.According to a new study conducted by The Gallup Organization for the Private Label Manufacturers Association, New York, consumers are shifting

Dollar stores and some limited assortment stores are successfully capturing a certain amount of packaged goods business from supermarkets by using a combination of low prices and a "treasure hunt" approach of in-and-out merchandise to keep customers intrigued.

According to a new study conducted by The Gallup Organization for the Private Label Manufacturers Association, New York, consumers are shifting their buying in traditional and alternative formats, with as many dollar store purch

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