Chocolate Candy

Although unit sales of chocolate candy are down across food, drug and mass channels, dollar sales are experiencing a sugar high thanks to more expensive candy. Experiencing the biggest sales jump are chocolate candy boxes, bags and bars fewer than 3.5 ounces. As candy makers begin to take their seat on the better-for-you bandwagon, many are shrinking portion sizes in an attempt to help trim waistlines.

Although unit sales of chocolate candy are down across food, drug and mass channels, dollar sales are experiencing a sugar high thanks to more expensive candy. Experiencing the biggest sales jump are chocolate candy boxes, bags and bars fewer than 3.5 ounces. As candy makers begin to take their seat on the better-for-you bandwagon, many are shrinking portion sizes in an attempt to help trim waistlines. Take for instance Snickers 2-to-Go. The candy that replaces the king-size Snickers bar

Register to view the full article