CHOW TIME

SCRANTON, Pa. -- Cowboys may be in short supply in the Poconos, but that hasn't stopped Wegmans Food Markets from bringing a taste of the Southwest to these here northeastern parts.In fact, a southwestern promotion has been launched chainwide by the Rochester, N.Y., retailer, which never comes up short on creative ideas. Tex-Mex, like other multicultural themes that have gone before it, is the current

SCRANTON, Pa. -- Cowboys may be in short supply in the Poconos, but that hasn't stopped Wegmans Food Markets from bringing a taste of the Southwest to these here northeastern parts.

In fact, a southwestern promotion has been launched chainwide by the Rochester, N.Y., retailer, which never comes up short on creative ideas. Tex-Mex, like other multicultural themes that have gone before it, is the current subtitle in the continuing Wegmans saga, "What's for Dinner Tonight?"

Wegma

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