CLASS STRUGGLE

ORLANDO, Fla. -- There is no longer best in class, there is only the best for retailers hoping to compete in general merchandise and health and beauty categories, according to new research.The first stage of the "Merchandising for Success" study was released here at the annual General Merchandise Marketing Conference of the General Merchandise Distributors Council, Colorado Springs, Colo., last week.

ORLANDO, Fla. -- There is no longer best in class, there is only the best for retailers hoping to compete in general merchandise and health and beauty categories, according to new research.

The first stage of the "Merchandising for Success" study was released here at the annual General Merchandise Marketing Conference of the General Merchandise Distributors Council, Colorado Springs, Colo., last week. The project was conducted for the GMDC Educational Foundation, New York, by Wisner M

Register to view the full article

test - Advanced Registered User

Already a member? .