CO-BRANDING REGISTERS IMPRESSIVE SIGNATURE RESULTS

MINNEAPOLIS -- Nash Finch Co. here is using national brand tie-ins to enhance its signature corporate brands -- a marketing approach that creates a unique point of differentiation for the corporate and independent stores it serves, the company said."We're making an investment to create proprietary brands for our customers to create a powerful point of difference, then combining those lines with powerful

MINNEAPOLIS -- Nash Finch Co. here is using national brand tie-ins to enhance its signature corporate brands -- a marketing approach that creates a unique point of differentiation for the corporate and independent stores it serves, the company said.

"We're making an investment to create proprietary brands for our customers to create a powerful point of difference, then combining those lines with powerful national brands to pull customers to the stores' perimeters -- something I really

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TAGS: Center Store