CONSULTANT: THE GREYING OF AMERICA IS FUELING HMR

CHICAGO -- It's the aging of America that's driving the burgeoning home-meal replacement industry, says Brian Salus, president, Salus Associates, a Midlothian, Va.-based supermarket consultant.ountry will be 45 years or older.The resulting demographic wedge will split the supermarket industry into two formats, he predicted: big box stores and fresh-meal centers."Convenience, fun, family-friendliness,

CHICAGO -- It's the aging of America that's driving the burgeoning home-meal replacement industry, says Brian Salus, president, Salus Associates, a Midlothian, Va.-based supermarket consultant.

ountry will be 45 years or older.

The resulting demographic wedge will split the supermarket industry into two formats, he predicted: big box stores and fresh-meal centers.

"Convenience, fun, family-friendliness, health, variety and value are driving consumers to meals away fr

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