CONSUMERS' HEARTS BEAT FOR CHICKEN BREAST: POLL

WASHINGTON -- Boneless, skinless chicken breast has continued to grow in popularity -- with 55% of consumers serving it, compared with 47% in 1995 -- and was rated the top cut of chicken by consumers, according to a recently released study, "Consumer Attitudes About and Usage of Chicken," commissioned by the National Broiler Council here.Most retailers interviewed by SN agreed with the survey's assessments

WASHINGTON -- Boneless, skinless chicken breast has continued to grow in popularity -- with 55% of consumers serving it, compared with 47% in 1995 -- and was rated the top cut of chicken by consumers, according to a recently released study, "Consumer Attitudes About and Usage of Chicken," commissioned by the National Broiler Council here.

Most retailers interviewed by SN agreed with the survey's assessments about the increasing popularity of chicken breast meat.

Russell Vernon

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