THE CONTRARIAN

On Wall Street, investors who go against prevailing wisdom are often busy selling on a rising market, or buying on a falling market.And every now and then, it's the contrarians who end up with the best investments and strongest income generation simply by following a strategy that seems to be saying that "everyone can't be right all the time."To some extent, Roundy's, the wholesaler in Pewaukee, Wis.,

On Wall Street, investors who go against prevailing wisdom are often busy selling on a rising market, or buying on a falling market.

And every now and then, it's the contrarians who end up with the best investments and strongest income generation simply by following a strategy that seems to be saying that "everyone can't be right all the time."

To some extent, Roundy's, the wholesaler in Pewaukee, Wis., is staking out a contrarian position for itself by eschewing the conventio

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