COOL WEATHER IN PRIME REGION WILL DELAY MELON CROPS

SAN JOAQUIN VALLEY, Calif. (FNS) -- Unseasonably cool temperatures in this prime growing region will delay melon crops and could disrupt supplies, according to growers.Of most significance to retailers is the strong possibility that the availability of melons will be affected adversely for the Fourth of July weekend, which typically represents a huge chunk of watermelon sales for supermarkets and

SAN JOAQUIN VALLEY, Calif. (FNS) -- Unseasonably cool temperatures in this prime growing region will delay melon crops and could disrupt supplies, according to growers.

Of most significance to retailers is the strong possibility that the availability of melons will be affected adversely for the Fourth of July weekend, which typically represents a huge chunk of watermelon sales for supermarkets and thus is a prime time to promote melons and anticipate high-volume sales. This will put p

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