COPPS GOES PARBAKED FOR ARTISAN BREAD LINE

STEVENS POINT, Wis. -- Copps Corp., venturing into parbaked, artisan breads for the first time, found that presentation and demos are key to harvesting the best sales, officials said.When the company unveiled the branded breads at all its stores, it built large, dedicated displays on walk-around, slant tables that have a prominent spot in the in-store bakery."That's something we discovered at the

STEVENS POINT, Wis. -- Copps Corp., venturing into parbaked, artisan breads for the first time, found that presentation and demos are key to harvesting the best sales, officials said.

When the company unveiled the branded breads at all its stores, it built large, dedicated displays on walk-around, slant tables that have a prominent spot in the in-store bakery.

"That's something we discovered at the test store [where the breads got an eight-week trial run] -- that these breads

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