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CHERRY HILL, N.J. -- A&P's new Super Fresh unit here leads shoppers by their senses through expanded perishables departments, and introduces them to several new elements that further incorporate the chain's Master Choice premium store brand into the fresh-aisle mix.The label -- steadily introduced into Super Fresh and other divisions of Montvale, N.J.-based A&P over the past two years -- gets a high

CHERRY HILL, N.J. -- A&P's new Super Fresh unit here leads shoppers by their senses through expanded perishables departments, and introduces them to several new elements that further incorporate the chain's Master Choice premium store brand into the fresh-aisle mix.

The label -- steadily introduced into Super Fresh and other divisions of Montvale, N.J.-based A&P over the past two years -- gets a high profile in the meat department, the deli, grocery and now, the bakery, throug

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