COSMETICS BATTLEGROUND

Cosmetics are a key battleground between supermarkets and drug stores as they fight for health and beauty care market share, according to a merchandising service executive."As a result of the channel blurring between classes of trade, cosmetics is one of those categories where supermarkets can effectively reach out and counter some of their losses from both the drug and mass merchandiser channels,"

Cosmetics are a key battleground between supermarkets and drug stores as they fight for health and beauty care market share, according to a merchandising service executive.

"As a result of the channel blurring between classes of trade, cosmetics is one of those categories where supermarkets can effectively reach out and counter some of their losses from both the drug and mass merchandiser channels," said Charlie Fanning, vice president of sales and operations, Northeast Support Servic

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