CRACKER BARREL WITHDRAWS FROM HMR FRAY

LEBANON, Tenn. -- Customer confusion over the Cracker Barrel brand did in the food-service operator's attempt to crack the home-meal replacement market, said a company official interviewed by SN.Cracker Barrel has fully withdrawn from the HMR fray for now, having closed its three Cracker Barrel Corner Market restaurants.The Corner Market restaurants, which served hot entrees, side dishes and salads

LEBANON, Tenn. -- Customer confusion over the Cracker Barrel brand did in the food-service operator's attempt to crack the home-meal replacement market, said a company official interviewed by SN.

Cracker Barrel has fully withdrawn from the HMR fray for now, having closed its three Cracker Barrel Corner Market restaurants.

The Corner Market restaurants, which served hot entrees, side dishes and salads cafeteria-style and packaged for take-home, were dramatically different opera

Register to view the full article

test - Advanced Registered User

Already a member? .