THE CYBER-COUPON CONNECTION

As consumer packaged goods manu-facturers get more comfortable with Internet coupons, many are exploring more sophisticated ways to use them, like linking them to online surveys, rewards programs, targeted e-mail newsletters and retail frequent-shopper programs."We want to be where our consumers are," said Rose Grabowski, vice president, value development, Mott's, which recently beefed up its online

As consumer packaged goods manu-

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