DATA MAIN INGREDIENTS FOR SUCCESS: IDDBA CHIEF

ST. LOUIS -- Consumer data can be the fuel that drives both sales and profits to new heights in supermarket deli and bakery departments.And finding ways to harvest that data and use it to best advantage are major priorities at the International Dairy-Deli-Bakery Association, Madison, Wis., said IDDBA president Ed Meyer, who is also director of deli-seafood-carryout food at Schnuck Markets here.The

ST. LOUIS -- Consumer data can be the fuel that drives both sales and profits to new heights in supermarket deli and bakery departments.

And finding ways to harvest that data and use it to best advantage are major priorities at the International Dairy-Deli-Bakery Association, Madison, Wis., said IDDBA president Ed Meyer, who is also director of deli-seafood-carryout food at Schnuck Markets here.

The consumer definitely takes the spotlight at the association's Dairy-Deli-Bake '

Register to view the full article

Already a member? .