DATA POINTS

The CPG industry showed some signs of recovery in 2010 after a relatively weak performance in 2009, according to the latest Times & Trends report from SymphonyIRI Group. Unit sales declines in many categories slowed, as many branded manufacturers upped their promotional activity. Consumers remain focused on saving money, but rising prices will add a layer of complexity in 2011, the report predicted.

The CPG industry showed some signs of recovery in 2010 after a relatively weak performance in 2009, according to the latest Times & Trends report from SymphonyIRI Group. Unit sales declines in many categories slowed, as many branded manufacturers upped their promotional activity. Consumers remain focused on saving money, but rising prices will add a layer of complexity in 2011, the report predicted.

SOURCE: SymphonyIRI CPG Year in Review

2010 Average Trips Per Mont

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