DESTINATIONS STRESSED AS WAY TO WIN SALES TODAY

CHICAGO -- To satisfy the needs of today's customers, retailers must focus on creating innovative destination stops in Center Store, according to panelists at an FMI "Selling Solutions" seminar. The session was given at the Food Marketing Institute's Supermarket Industry Convention and Educational Exposition held here earlier this month."Change needs to exist on several fronts. Increasingly, supermarketers

CHICAGO -- To satisfy the needs of today's customers, retailers must focus on creating innovative destination stops in Center Store, according to panelists at an FMI "Selling Solutions" seminar. The session was given at the Food Marketing Institute's Supermarket Industry Convention and Educational Exposition held here earlier this month.

"Change needs to exist on several fronts. Increasingly, supermarketers must turn their heads away from their distribution skill sets and look to chan

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