DIAPER CHANGES

Retailers are on diaper duty, at least when it comes to managing the diaper aisle.Category managers and buyers polled by SN said they have found it necessary to reset the diaper section numerous times over the last few years. Most attribute it to diaper-count downsizing and pricing changes from national-brand manufacturers."It's a challenging section due to the fact that they keep changing the packs

Retailers are on diaper duty, at least when it comes to managing the diaper aisle.

Category managers and buyers polled by SN said they have found it necessary to reset the diaper section numerous times over the last few years. Most attribute it to diaper-count downsizing and pricing changes from national-brand manufacturers.

"It's a challenging section due to the fact that they keep changing the packs and sizes," said Joyce Owen, category manager, Associated Wholesale Gro

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