DISPLAYS SUPPORT HEALTH PROGRAMS

SPRINGFIELD, Mass. -- As the food-retailing industry sharpens its focus on health and wellness, some chains are giving better-for-you national and private-label brands permanent endcap space.Big Y Foods here, along with Penn Traffic Co., Syracuse, N.Y.; and Weis Markets, Sunbury, Pa., are among those dedicating displays to reinforce Center Store products in consumer health education initiatives. Shelf

SPRINGFIELD, Mass. -- As the food-retailing industry sharpens its focus on health and wellness, some chains are giving better-for-you national and private-label brands permanent endcap space.

Big Y Foods here, along with Penn Traffic Co., Syracuse, N.Y.; and Weis Markets, Sunbury, Pa., are among those dedicating displays to reinforce Center Store products in consumer health education initiatives. Shelf talkers are also being used to highlight certain perishables.

Big Y's "Livi

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