DIXIE IS PREPARING TO DISH OUT SEMI-PERMANENT PLATES, BOWLS

CHICAGO -- Dixie is attempting to spearhead a new Center-Store category for paper-aisle wares called semi-permanent with the January release of its new disposable tableware. Called Rinse & ReUse Disposable Stoneware, the products include 20-ounce bowls, 9-inch and 11-inch plates and an 11-inch compartment plate.A major marketing-support program featuring coupons will precede the product rollout, and

CHICAGO -- Dixie is attempting to spearhead a new Center-Store category for paper-aisle wares called semi-permanent with the January release of its new disposable tableware. Called Rinse & ReUse Disposable Stoneware, the products include 20-ounce bowls, 9-inch and 11-inch plates and an 11-inch compartment plate.

A major marketing-support program featuring coupons will precede the product rollout, and U.S. supermarkets will begin carrying the plates in January, according to Francis

Register to view the full article

test - Advanced Registered User

Already a member? .