DUAL STRATEGY FOR ALBERTSON'S

BOISE, Idaho -- Albertson's here has adopted a two-prong approach to e-commerce, and with the company saying that while both are successful, it will probably go with its newer scheme when it believes itself ready for a national rollout.In Texas, Albertson's has for the last two years been offering customers the opportunity to shop for a limited assortment (about 5,500 stock-keeping units) of nonperishables

BOISE, Idaho -- Albertson's here has adopted a two-prong approach to e-commerce, and with the company saying that while both are successful, it will probably go with its newer scheme when it believes itself ready for a national rollout.

In Texas, Albertson's has for the last two years been offering customers the opportunity to shop for a limited assortment (about 5,500 stock-keeping units) of nonperishables via the Web. The items are delivered by United Parcel Service from a dedicated

Register to view the full article

test - Advanced Registered User

Already a member? .