D&W HIGHLIGHTS CHEFS' ITEMS, DROPS OUTSIDE SOUPS, SELLS OWN

GRAND RAPIDS, Mich. -- In a continuing effort to call attention to its own chef-made items, D&W Food Centers here is spotlighting its soups this winter and has made some changes in the category.The retailer has dropped a line of soups it carried sourced from outside, and now only sells its own line in the deli. "I think it was confusing to the customer," said Michael Eardley, director of food service

GRAND RAPIDS, Mich. -- In a continuing effort to call attention to its own chef-made items, D&W Food Centers here is spotlighting its soups this winter and has made some changes in the category.

The retailer has dropped a line of soups it carried sourced from outside, and now only sells its own line in the deli. "I think it was confusing to the customer," said Michael Eardley, director of food service for the 24-unit chain. "We wanted to make it clear that our homemade soups are h

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