D&W PLANS TO ADD NEW PRODUCTS TO PRIVATE LABEL

GRAND RAPIDS, Mich. -- D&W Food Centers here plans to expand its private label "D&W" offerings throughout the chain, which has 26 stores in western Michigan.The D&W label has met with success in the numerous categories in which it has been introduced, so company officials felt the time was right to add some new ones. "Some are commodity-based (like coffee, tea or sugar); others will go into the natural

GRAND RAPIDS, Mich. -- D&W Food Centers here plans to expand its private label "D&W" offerings throughout the chain, which has 26 stores in western Michigan.

The D&W label has met with success in the numerous categories in which it has been introduced, so company officials felt the time was right to add some new ones. "Some are commodity-based (like coffee, tea or sugar); others will go into the natural food arena, like a select olive oil, or a premium ice cream," explaine

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