EAGLE LAUNCHES IN-STORE MARKETING

MILAN, Ill. -- Eagle Food Centers here launched its first in-store national product marketing program, which allows the retailer to promote national manufacturers' products with the store's logo in strategic areas of the store.The first in-store advertising cycle started Sept. 12 at 90 stores and includes promotions for products from Del Monte, Chex and Aunt Jemima, among others."The signs are designed

MILAN, Ill. -- Eagle Food Centers here launched its first in-store national product marketing program, which allows the retailer to promote national manufacturers' products with the store's logo in strategic areas of the store.

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